A Message from the GLV Ad Club President   

Are you a member of the Greater Lehigh Valley Ad Club?  Why should you join the Greater Lehigh Valley Ad Club (GLVAC) and become an active member?  This is a great way to connect with the people you need to know.  The club brings together the area’s leading advertisers, agencies, media companies, and vendors.

There are plenty of reasons to join the GLVAC….programs, awards, and community involvement are some of them.  The Greater Lehigh Valley Ad Club’s  events include a Media & Much More Auction, the ADDY® Awards celebration, educational programs, and networking parties.

The Greater Lehigh Valley Ad Club provides members the opportunity to affect the quality of advertising in the Lehigh Valley, get involved in the community through philanthropic projects and education outreach, recognize creative excellence through the ADDY® Awards, and enjoy professional development through educational programs and workshops. We also provide valuable networking opportunities and experiences to students and those who wish to enter a career in advertising or related fields.

The GLVAC is the only area organization dedicated to promoting greater effectiveness through advertising and fostering higher standards of practice in advertising and public communications. We are affiliated with the American Advertising Federation (AAF), the national organization empowered by over 50,000 professionals in 210 advertising clubs, 210 college chapters and 110 corporations nationwide. Membership in the Ad Club also enrolls the member in AAF.

Membership is open to anyone involved in creating advertising, whether you are a freelancer, an agency, the media a sales representative, or a corporate in-house art or marketing department. Student memberships are also available.

Jim Macdonald,
Greater Lehigh Valley Ad Club President

September "Lunch and Learn" Event
Business Fitness | Smart Moves to Stay Competitive


Dawn LennonStaying competitive in the advertising industry these days is no mean trick. The struggling economy, high expectations, low budgets and client wariness put tremendous pressure on advertising service providers—you!  Changes in technology, free social media tools, and the cost of doing business often feel like a tightening vise.  The winners in your industry will have a clear and realistic view of what they want and a commitment to being "business fit".  Just like in the wild, business is about survival of the fittest.
This presentation will cover the smart moves of business fitness and how they can deliver the success you want, your way.

Thursday, September 23
11:45 am to 1:15 pm
Cedar Crest College - Tompkins College Center, Room 1867

Details and Registration Information
to follow...


Other Upcoming Events:
October "Lunch and Learn" about Marketing to Seniors
November "Media and More Auction"
December "Holiday Mixer"

Stay tuned for event details - Sign up for the GLV Ad Club newsletter


Greater Lehigh Valley Ad Club News...
At the American Advertising Federation's national conference in Orlando, Florida, it was announced that the 2010 AAF District 2 meeting will take place in the Lehigh Valley!  This is a wonderful opportunity for us to host AAF affiliates from New York, Philadelphia, Washington DC, Baltimore, Pittsburgh and more.

If you are interested in joining the Ad Club or if you have any questions about membership, please contact us.  Not ready to join?  That's OK!  We can always use your help on one of our many committees whether you are a member or not.