The Do’s and Don’ts of
Social Media Marketing
The New Transparency
Testimonials, endorsements and
suggestions for legal compliance
A

ttorney Jim Astrachan will talk about new guidelines from the Federal Trade Commission and provide examples for those who market products and services using social media. Learn about legal requirements now imposed on advertisers, agencies, their employees and their bloggers.
SORRY - REGISTRATION IS CLOSED.
2012 ADDY® Awards
Get ready for the ADDYs!
Check out the Greater Lehigh Valley
ADDY Website at
GLVAddys.com

COMING IN APRIL...
Welcome to the New World
of Retail Marketing –
Where Traditional Meets Digital
presented by The Center for Retail Solutions
The Center for Retail Solutions was founded in 2010 at Kutztown University and is dedicated to being a leading authority on issues and solutions that face the retailing industry. The mission is to develop relationships, strategic alliances and partnerships with those interested in retailing. More details coming soon...
Holiday Mixer and Food Drive
Thanks to everyone
who participated!
We collected 259 pounds
of food for
The Second Harvest Food Bank
If you are interested in joining the Ad Club or if you have any questions about membership, please
contact us. Not ready to join? That's OK! We can always use your help on one of our many
committees whether you are a member or not.